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Course 1 Define your Ecom idea

First step in starting your business is examine your idea. Online business ideas can include selling physical or digital products as well as a professional service. Whatever you choose, you will want to define your ecom business model and write a business plan that outlines your niche.

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Course 2 Set Up your business

Once you have solidified your ecom business idea, the next step is to set your company up for success. This includes back-office steps like: choosing a business name and structure, applying at Chamber of Commerce and a business bank account.

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Course 3 Source or develop your product

Next, you will need to source the products you are going to sell. If you are selling physical products, you may need to make them yourself or work with a manufacturer. Are you going to order products in bulk and keep inventory in stock Or dropshipping? Or white or private label?

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Course 4 Set Up your Ecom website

Your e-commerce website will be your storefront. It is where your customers will learn about you and your business, browse your products and make purchases. The easiest way to set up a website is to use an online store builder. These platforms can walk you through the process of launching your website, from buying a domain name to managing your inventory to taking credit card payments.

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Course 5 Figure out order fulfillment

Order fulfillment is the process of getting the customers purchases in their hands. Most e-com website builders offer shipping label printing, which is the first step in the fulfillment process. Some also offer the ability to add shipping costs onto customer orders at checkout. If you choose to handle order fulfillment yourself, research shipping rates so you have a sense of how much it will cost.

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Course 6 Market your Ecom business

Omnichannel commerce, in which you list your products on third-party marketplaces like Amazon and Instagram. Some e-commerce website builders can help facilitate this. Influencer marketing, in which you pay popular social media creators to plug your products. Social media content or paid social media ads. Optimizing your business website for search engines. Sending email campaigns.

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